International Glutamate Technical Committee

Making a new friend is almost always a good idea.

You never know how people will celebrate your strengths and raise you up from your trials. This was one of those opportunities that came about from a friendly encounter at a conference. A year later, shortly after my family experienced tragedy, this friend reached out and asked if I was up for designing something. I’m one of those people who process grief by working on creative projects. He showed up at just the right time with a project that was full of celebration, collaboration, and remembrance. I was honored to work on this and I am so glad that the Committee is happy with what we built together.

Logos

Primary Logo

Reasoning

This logo contains colors representing different foods that contain glutamate. It has the colors of tomatoes, parmesan cheese, and kombu (the seaweed from which MSG was first isolated in the early 1900s). The overlapping colors suggest the many glutamate-rich foods that are not defined by this small sample. The overlaid colors also represent the different parts of the committee coming together to produce high-quality evidence for glutamate’s continued use around the world. The shapes have a distortion that implies forward momentum and looking toward the future.

Secondary Logos

Color Palette

Primary Colors

Secondary Colors

Typography

IGTC did not require a website, so the typography for this project is less developed in specific terms of styles, sizes, and spacing. They asked me to create a font combination they could use on all correspondence and other public-facing communications moving forward. We landed on Futura PT and Caecilia LT Pro.

Imagery

Photography

Illustrations

Below are some of the custom illustrations I created for IGTC’s 50th Anniversary book. They are people that have been helpful and influential through IGTC’s long history.